Inception box office is no longer a question mark. After the second Inception box-office win last weekend, it appears Inception box office power is only growing. With only a 32 percent dip from opening weekend, audiences have proved they can still flock to original movies. Of course, many original movies lately don’t demand second and third viewings, or make everyone still wonder what it was at the end. Perhaps the Inception box office is a special case, yet it could only get more special from here.
The final numbers from last weekend give the Christopher Nolan mind-bender $42.7 million more, for its second straight No. 1 spot. However, the actual numbers did drop a bit from the initial $43+ million estimates, whereas the estimates increased the previous Monday.
Nevertheless, the Inception box office is now up to $142.8 million through 10 days. Given the slow drop-off in the second weekend, and the big numbers it got from Monday to Thursday last week, the numbers can only grow from here. Getting over $200 million seems inevitable now, and, since this is the tail end of summer, the competition isn’t unbeatable.
Like The Dark Knight, Inception box office is showing a lot of people going back again and again. Of course, Dark Knight audiences went back to watch Heath Ledger again, while Inception audiences are going back to figure out what they watched. But, either way, Nolan has once more found a way to get word of mouth going.
Other than the big Inception box office, other films that aren’t sequels or remakes are finding traction. In fact, the top three movies this weekend are based on original ideas, even if they draw on other films. Salt could not reach No. 1 on its opening weekend, but the star power of Angelina Jolie took it to $36 million.
Meanwhile, Despicable Me continued to hold strong with another $23.6 million, reaching $161.2 million overall. Disney rounded out the rest of the top five with The Sorcerer’s Apprentice and Toy Story 3.
But, with the Inception box office win, and the performances of Salt and Despicable Me, summer is not ruled by sequels, remakes or reboots for a while. Despicable Me is being helped by 3-D prices, and Inception has IMAX theaters, but the usual gimmicks are otherwise absent from the week’s top films.
Supporters of Inception hope that it will inspire studios to actually take risks and put more thought into blockbusters. This past weekend has only helped their argument, as pundits are no longer asking if a movie like this can make it big. The last Inception box office question now is how much bigger a movie like this can get.
Associated Press- “Inception lingers at No. 1 with $42.7M weekend”