2010 Players Championship television coverage is just terrible. The Players Championship television coverage on Thursday doesn’t even begin until 1 p.m. EST, missing almost six hours of live coverage that someone like the Golf Channel could be showing. At a tournament like the 2010 Players Championship, it would seem that they could find enough viewers to tune into live coverage over recycled programming, and that they could certainly increase the number of golfers covered on the first day of the tournament. With the first tee times on Thursday starting just after 7 a.m. EST, that means we miss quite a few golfers in the early morning rounds.
What makes the 2010 Players Championship television coverage even worse, is that Phil Mickelson is in one of the morning threesomes, taking most of his cuts before the Golf Channel even gets started with first round coverage. This could have been one of the most watched rounds of Phil Mickelson’s career, but instead it will be relegated to highlights from day one at TPC Sawgrass, rather than getting the first stage treatment it deserves. What Phil Mickelson is playing for at the 2010 Players Championship is pretty special, because he has the chance to take over the PGA ranking for the first time in his career. That’s right, Phil Mickelson is going after the No. 1 ranking, and there is no live coverage.
This is what is wrong with golf right now, in that one of the best golfers in the world won’t have any of his first round covered live, meaning he will be back at the clubhouse in time to tune in himself. Golf and the PGA Tour really needs to take the initiative to allow and present live coverage of tournaments like this, and to not hold back in order to get as many viewers in the limited space of coverage later in the day. The ratings for the Golf Channel would go up if they could cover everyone, and we already know that the cameras are out there to record how the golfers do before the live coverage begins, so why not just air it right away? Golf has the opportunity to present some excitement to viewers this weekend, but the PGA Tour has messed up a golden opportunity here.
Phil Mickelson is on a quest to take over the No. 1 ranking on the PGA Tour, but only those in attendance will get to see his first round play out.
Phil Mickelson’s Mission
The Players Championship TV Schedule
Thursday — May 6th — 1 p.m. to 7 p.m. EST — GOLF
Friday — May 7th — 1 p.m. to 7 p.m. EST — GOLF
Saturday — May 8th — 2 p.m. to 7 p.m. EST — NBC
Sunday — May 9th — 2 p.m. to 7 p.m. EST — NBC
PGA Tour Site